unboxing day

Slow Recipe at Unboxing Day 2025

Is Your Online Activity Hitting the Planet? 読む Slow Recipe at Unboxing Day 2025 7 分

The Story from Unboxing Day

Last December, Slow Recipe proudly participated in Unboxing Day 2025, a major event hosted in Seoul by Hanjin, South Korea's leading logistics company.Unboxing Day is more than just an exhibition; it embodies the excitement consumers feel when opening a box. It's a platform where brands, partners, and logistics companies collaborate to unpack new possibilities and shape the future of the industry. The event has firmly established itself as a crucial forum for discussing the current state and future trajectory of the Korean e-commerce sector.Celebrating its third year, Unboxing Day 2025 served as a moment to reflect on the year's achievements, express gratitude to clients, and, most importantly, operate as a dynamic platform for sharing immediately actionable business insights. It was impressive to see sellers and brand representatives—many preparing for global market entry beyond Korea—gather in one place to share experiences and network organically.The Insight Program was particularly vibrant, featuring discussions on the evolution of Korean consumer goods, with a focus on K-Beauty and K-Fashion, global consumer characteristics, and strategies for brand-influencer collaborations. Hanjin also showcased its advanced logistics infrastructure and digital platform, underscoring the key takeaway: logistics is not merely "delivery" but a vital component driving business growth.

Slow Recipe’s Booth: ‘The Warmest Gift for the Earth’

Slow Recipe introduced its booth at Unboxing Day under the slogan, ‘The Warmest Gift for the Planet.’ Capitalizing on the festive season, we utilized a Christmas theme while meticulously designing the space to naturally reflect the core values Slow Recipe stands for.Our visual approach was a deliberate departure from typical Christmas displays. We chose green and orange as the main colors instead of traditional red, creating a natural, warm atmosphere that visually expressed the comfortable sustainability we pursue.The booth featured a dedicated display showcasing products curated based on Slow Recipe’s Sustainable Values, clearly outlining our brand criteria. On the opposite side, a unique Slow Recipe Tree—adorned with products and natural materials—allowed visitors to intuitively grasp our brand message.This Christmas tree was not decorated with flashy ornaments or glitter. Instead, it was completed by sustainable brands and products, gathered like branches. Each product was more than a decoration; it represented a small, conscious choice we can make daily—a story. The collective message was that these small choices add up to become the warmest gift we can give the Earth.

Visitors Co-Create the Slow Recipe Booth Event

We hosted an interactive event that invited visitors to actively participate in shaping Slow Recipe’s message.Guests were encouraged to write a “Warm Message for the Planet” on an ornament card. By hanging their message on the Slow Recipe Tree, they earned a chance to participate in our gachapon (capsule toy) draw.Each gachapon capsule contained one of the 16 product values that Slow Recipe prioritizes. Participants received a product corresponding to the value they drew. This thoughtful structure meant the event wasn't just about luck; it was a natural way for people to learn what values each featured product upholds.Nearly 200 visitors participated during the event, and every single message card on the tree helped make the Slow Recipe booth a genuinely warmer space. We saw genuine sentiments shared in these short messages, facilitating an organic sense of shared empathy for sustainability.

Slow Recipe’s Vision and a Year-End Greetings

Slow Recipe is not merely a product sales platform. We aspire to be a brand that helps make sustainable choices a natural, everyday habit, rather than an extraordinary commitment. We believe our role is to collaborate and suggest pathways, allowing everyone to choose a slightly better direction at their own pace, even if it’s not always perfect.Our participation in Unboxing Day was an extension of this vision. By blending products, our message, and visitor participation, we aimed to share the story of sustainability in a gentler, warmer way. As 2025 draws to a close, we sincerely thank everyone who has been a part of the Slow Recipe journey. Moving forward, we are committed to meticulously curating valuable brands and stories, sharing the joy of sustainable choices with even more people.We wish you a warm and peaceful holiday season!

Slow Recipe’s Year-End Curation

① momur Weekend 8 Holiday Puppy Mug & Plate Gift SET

The Weekend Season 8 collection captures the small moments of rest and relaxation we look forward to during a busy week. It expresses the simple joys—like a peaceful café visit, binge-watching a show, or a walk with a pet—through momur’s unique sensibility.

  • The Puppy Mug & Plate Set is a perfect gift, featuring cute puppy illustrations on both the mug and plate.

  • Available in 6 different designs.

  • The generous mug size and versatile plate enhance everyday life and those special weekend moments with a furry friend.


② Talitha Koum HM+Barrier™ Hand Care Duo Set

  • HM+Barrier™ Hand Balm: A high-moisture hand balm with Macadamia Oil and Glycerin that provides immediate relief to dry hands and cuticles, offering up to 8 hours of continuous moisturizing protection. Contains Hollyhock, White Meadowfoam, and the patented Dandelion Root Extract to soothe and fortify the skin barrier. It is a vegan, unscented formula that has passed sensitive skin tests and received the German Dermatest 'Excellent' grade. Packaged in eco-friendly PCR recycled containers with a metal-free pump.
  • HM+Barrier™ Hand Wash: Cleanses gently with coconut/palm-derived foam and offers a 99.9% antibacterial effect. Its formula helps maintain skin moisture and barrier balance after frequent washing, containing plant-derived soothing ingredients and patented Dandelion Placenta Extract. This is a vegan, unscented, EWG Green product, safe for sensitive skin, and features eco-friendly packaging.

③ 107 Milky Serum + Jelly Low pH Cleanser

  • Double Layer Milky Serum: A dual-layer formula containing Ginseng Exosomes and fermented Ginseng that, when shaken, delivers deep moisture while simultaneously boosting skin elasticity and radiance. Multi-Hyaluronic Acid thoroughly replenishes moisture, restoring the skin’s natural firmness and vitality. The formula's efficacy and safety are clinically proven.
  • Chaga Jelly Low pH Cleanser: A low-irritation jelly-texture cleanser (pH 4.0–5.0) that gently removes impurities and excess sebum while protecting the skin barrier. Infused with Chaga Mushroom, fermented vinegar, green tea, Centella Asiatica, and Sweet Wormwood extracts, it keeps the skin comfortable and moist post-cleansing. This cleanser is safe for sensitive skin, having received the German Dermatest 'Excellent' grade.

④ BBIA L'EAU TINT + DOWNY CHEEK SET

  • L'EAU TINT: A best-selling lip tint with lasting moisture and a light, watery texture. It can be layered to achieve looks ranging from natural color to vivid intensity, all with a dewy sheen.
  • Downy Cheek Cream Blusher: A cream blusher with a smooth, whipped-cream texture that blends naturally. Available in 7 colors, it adds a clear, matte vitality that lasts all day.

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